Travel sector
Typically this fast-moving and highly competitive sector has seen high-churn of consumer spend with limited customer retention.
Whilst traditional brochures still remain the prevalent driver for sales promotions, the emergence of internet-based providers has seen significant migration of revenues into on-line services.
The requirement to deliver solutions which enable greater flexibility of message-deployment across a range of cross-media platforms is becoming crucial for consumer acquisition and retention. These technologies are focused on driving footfall into high-street travel-agents and/or client web-site systems, whilst also ensuring regulatory compliance.
By using these technologies, overlaid with historical transactional information (previous booking data), Adare is enhancing the relevancy, speed and cost-effectiveness of all client communications.
Leisure sector
Like-wise this sector is diverse in its provisions, therefore the technologies required to capture and deliver consumer choice is vast.
This highly competitive sector requires the demonstration of innovation, speed and cost-efficiency to ensure share-of-wallet revenues. Adare has engaged with clients to understand the relevant client-drivers, provide bespoke CRM solutions with campaign management.
